The App vs. Mobi site debate gets ugly – well actually… just realistic!
We're often asked the question by clients why they should invest in an App when a mobi site will do just the same job at a lower cost. One such occasion arose recently when im
The thieves are at the temple and old media is fast asleep!
Now that Rupert Murdoch has made the first foray into tablet publishing with the launch of The Daily iPad newspaper, immedia CEO Anice Hassim says there’s an angle many loca
BlackBerry’s African conundrum
In a recent ‘intelligence session’ with a key client immedia Head Strategist & Founder Anice Hassim shared these thoughts on the future of Blackberry, in comparison to sim
Express yourself!
immedia Head Strategist Anice Hassim says forget about media convergence, it’s all about expression convergence, if you want to stay in touch with what’s really going on i
How FaceTime changes everything
Last month Apple updated its line of iPods with the "iPhone without the telco" version of the iPod Touch, complete with Retina Display and more interestingly, FaceTime. Having
The iPod’s second coming
It's the start of a busy gadget season that usually kicks off with a frisson of excitement with a certain ‘fruit' company's music product refreshes. Last week, Apple sent ou
WWDC – Keynote thoughts from an African perspective
The mythical iPhone killer arrived today, but it was from Apple. A confident, proud and often passionate Steve Jobs strolled about the stage at Moscone West on Monday morning,
Apple – Control freak or protector of the people?
Live from the Apple Worldwide Developers Conference (WWDC) in San Francisco immedia head strategist Anice Hassim says far from being a digital dictator, Apple aims to offer
2010 Heralds The ‘Planet of the Apps’
immedia Head Strategist Anice Hassim says this year will see us become the ‘Planet of the Apps’ with those addictive little downloads popping up on every screen includi
Why we live and work in Durban
In an article first published in AdVantage magazine’s February 2010 issue, immedia Head Strategist Anice Hassim says that operating from the ‘primordial ooze’ of Durban